Logistics and transportation companies are there to make shipping and logistics simpler and easier for their customers, the same way that social media platforms were designed to make networking and communication easier for companies and individuals. To put it succinctly: Social media is […]
Globally, internet usage has increased dramatically due to improved access from broadband, to wireless to satellite services, giving even rural Canadian areas reliable internet connections. With internet speeds increasing and prices decreasing, online retailers are cashing in on a computer […]
The logistics industry has been notoriously slow to adopt and integrate social media into its everyday practices, particularly in comparison to many other industries, like telecommunications and even insurance and chemicals. As Adrian Gonzales found in his compelling 2013 article […]
With the world currently transforming in favour of ease of use and efficiency, and our days getting split up between our day job, side hustle, and social life (hopefully), dropping off packages to the post office is becoming more of a […]
There was a time when free shipping was all the rage. The year was 2000, and Amazon had just introduced the novel concept for orders over $100. Widely seen as a gimmick, it nevertheless became a catalyst for the type […]
As we sometimes tell our kids when they refuse to brush their teeth: there’s a hard way and there’s an easy way. Both get the job done, but only one makes it a breeze. Transfer this line of thought to securing […]
It’s no secret that shoppers who personally relate to a retail site are more likely to make a purchase. According to The Huffington Post, ” 70% of consumers want your eCommerce store to give them a more personalized shopping experience.” Does […]
Successful entrepreneur and writer Derek Sivers has inspired the world of business with his creativity and ability to connect with others. To Sivers, “Customer service is the new marketing.” And since so much is digital, it’s eCustomer service, we’re really […]
The average grocery store customer likely appreciates their favorite cereal brand’s effort in “going green” with more immediacy than the supply chain infrastructure which delivered the box to the shelf. Yet sustainable logistics will play an enormous role in securing the […]